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 Wind Song Men 1959-1973 Still On Our Minds...

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Join date : 2008-11-10

20100213
PostWind Song Men 1959-1973 Still On Our Minds...

Wind Song perfume was created by Prince Matchabelli in 1952. The print ads showed a man dreaming of a girl whose Wind Song stayed on his mind. These ads were very unique because although they were for a women's perfume, they only featured images of men. In fact, it is believed that this was the first ad campaign in the perfume industry to do so.

In 1964, Seventeen magazine even sponsored a contest for readers to send in photos of their own special Wind Song Men. The winner would be featured in his own Wind Song ad:



This very successful ad campaign continued through the 1990s. Here are more of our favorite Wind Song Men from 1959-1973:


1959


1959


1962


1963


1970


1973

In the 1960s, this ad campaign debuted as television commercials with the catchy tune, I can't seem to forget you, your Wind Song stays on my mind. Here's one from the 1970s:

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What are the names of these dreamy male models? We all enjoyed their ads, and I would like to give them credit in the 60s Ad Campaigns Album: Fragrance Album:
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A very special thank you to TERRY RENO for suggesting this Wind Song blog!

June 1965 Seventeen Magazine

Susan Camp
Senior Editor & Archivist
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